Innovative health tech startup Twig Fertility raises US$8M

 Innovative health tech startup Twig Fertility raises US$8M

Image courtesy: Twig Fertility

Twig Fertility, an innovative Canadian health tech startup, has secured US$8 million in Series A funding from Rhino Ventures. The Toronto-based company is disrupting the industry with its approach to personalized, empathetic, and outcome-driven care. This investment will fuel Twig Fertility’s growth and accelerate its mission to transform the field of fertility and reproductive health.

Twig Fertility, founded by Tanner Kohara, Zach Shapiro, and Dr. Rhonda Zwingerman, aims to revolutionize the fertility journey. They seek to address the challenges faced by one in six Canadians experiencing infertility by providing accessible and affordable fertility care. Such services have historically been difficult to get and expensive throughout the country.

Twig plans to utilize the recent funding for two key initiatives. First, it aims to expand its team of fertility specialists, bolstering its expertise and capacity to become Canada’s premier fertility solution. Second, Twig intends to develop a proprietary technology platform that leverages personal health and demographic data to optimize treatment plans.

With this strategic investment, Twig is positioned to revolutionize fertility care in Canada and empower more people to build the families they dream of. The team at Rhino demonstrates a unique understanding of our vision to provide patients with the best possible outcomes, simple and transparent pricing, and a five-star patient experience.”

Zach Shapiro, Co-Founder & CEO, Twig Fertility

The company will use the funding to recruit more fertility specialists, open new clinics, and further develop their platform.

Also read: FemTherapeutics bags CA$2.5M for better women’s health tech by AI

Transforming fertility industry with pioneering health tech startup

Twig offers various services such as in-vitro fertilization (IVF), egg freezing, intrauterine insemination (IUI), and LGBTQ2S+ family building. It also provides fertility checks, reproductive genetic counselling, reproductive urology, and mental health and wellness support. Twig delivers services through its advanced fertility clinic and IVF lab, ensuring better outcomes and a compassionate patient experience.

Twig’s investor Rhino Ventures especially sees huge potential in the fertility industry. Importantly, their investment not only supports the company’s growth but also positions the company at the forefront of the industry. They believe in the return on investment from building a large clinic network in Canada.

Canada has the lowest per capita use of fertility treatments in the G7, and we believe that is directly related to accessibility and cost. Twig Fertility’s vision for personalized care and their dedication to improving patient outcomes addresses a critical need in the Canadian market.”

Jay Rhind, Partner at Rhino Ventures

Additionally, WELL Health Technologies Corp., a digital health company, is another significant player in Twig’s journey. In 2021, it made a US$250,000 seed investment in Twig, indicating its interest in bringing innovation and digitization to the fertility treatment industry. WELL actively owns and operates 27 healthcare clinics, and is Canada’s third largest supplier of digital Electronic Medical Records (EMR).

Earlier this year, Twig Fertility opened its flagship fertility clinic in midtown Toronto. It is the first of its kind retail-level fertility and reproductive health destination in Ontario.

Also read: Feldan Therapeutics gets CA$16.5M for unique biopharma tech


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